Sponsorship Decisions:
better intelligence, better decisions.

Data doesn’t make decisions. People do.

Movantia Sports transforms complex information into simple, shareable, business-driven decisions.

MORE DATA

Determining where to focus budget and resources

We transform data into decision-making priorities for management helping brands determine:

  • which audiences to activate first;
  • which markets to focus investments on;
  • which products to link to the sponsorship;
  • which messages to develop;
  • which rights to utilize most;
  • which channels, creators, and touchpoints to prioritize;
  • which activities to reduce, modify, or discontinue;
  • how to prepare for the renewal or renegotiation of the partnership.

The result: a shared priority plan between sponsorship, marketing, sales, retail, CRM, and management.

BETTER DECISIONS

Output

  • Decision Framework
  • Priority Matrix
  • Audience Prioritisation
  • Market Priorities
  • Product Fit
  • Activation Roadmap

EXPERIENCE

A unique experience

Movantia’s experience includes over thirty years of digital projects and strategic marketing, with a particular focus on the relationship between sport, audiences, technology, and business.

Today this heritage is applied to the definition of more effective and measurable sponsorship strategies.